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Kickoff Meeting
Define channels frequency, topics, gather client guidance
Social Media – Content Calendar Management
Social Media – Content Calendar Management
$50 – $500
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Target Audience Research
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Facebook & Instagram
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10 Content ideas
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Optimal post day & time
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Basic plus...
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Twitter & LinkedIn
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20 Content ideas
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Enforce Channel Formats
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Standard plus...
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Blog Posts
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30 Content ideas
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SEO Optimized
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Premium plus...
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Email & SMS
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40 Content ideas
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Delivery Optimized
- 10 content ideas suggested each month
- Coordination with your team to secure final content
- Distribution to Facebook & Instagram
- 20 content ideas suggested each month
- Coordination with your team to secure final content
- Distribution to Facebook, Instagram, Twitter, and LinkedIn
- 30 content ideas suggested each month
- Coordination with your team to secure final content
- Distribution to Facebook, Instagram, Twitter, LinkedIn, and your blog
- 40 content ideas suggested each month
- Coordination with your team to secure final content
- Distribution to Facebook, Instagram, Twitter, LinkedIn, your blog, email & SMS
Service Description
Keep Engaging
Keeping your brand active and engaging on social media and other channels. We keep telling your story to continually stay in touch with your audience.
Content Ideas
We identify monthly content ideas to ensure your story is continually told and being disseminated among all your channels.
Manage Calendar
Approved content ideas are scheduled to ensure your audience has a constant and steady flow of content.
Procure Content
We ensure that the writing, video and creative teams are generating the content needed for each communication and on time.
Schedule Comms
Once the content is generated we help proof the content and get approval form the client after which we will schedule the communication on each channel.
On Brand
We research your company, brands, product, services adn audience to ensure the most captivating content possible to keep them coming back.
Service Tiers
Basic
SimpleStandard
Visual Reinforcement
Popular
Premium
Superior EngagementAdvanced
Superior EngagementOur social media and content calendar management service! We understand the importance of keeping your brand active and engaging on social media and other channels. Our team of experienced writers and social media experts will work with you to create a content calendar that suits your brand’s needs.
Our service offers four different tiers to choose from, each offering an increasing level of content creation and distribution. Here is an overview of what you can expect from each tier:
Basic
Standard
Premium
Advanced
At each tier, our team will work with you to create a content calendar that aligns with your brand’s voice and messaging. We will generate content ideas for each day of the month and provide you with text and hashtags for each post. Once you approve the content idea, our writing team will create the text and hashtags for each post.
After content creation, our team will coordinate with your social or blog post creation team or your internal teams to secure the final content. This service is designed to fill the content calendar with approved ideas, generate the text but not the creation of the imagery for the post or a blog post. These are separate services which should be bundled with this service to create a full social media management service or for teams that already have content creation capabilities in house. We will then distribute the content across the selected channels to ensure maximum exposure for your brand.
Our service is designed to save you time and effort while keeping your brand active and engaging on social media and other channels. Choose the tier that suits your needs and let us take care of the rest!
Content Calendar Management Process
Content Ideas
We come up with content ideas based on client requirements and channels. We work with the client to finalize the content ideas per channel.
Coordinate Content Creation
This service does not include content creation but we do help ensure the content needed is being worked on adn will be delivered on time as per the schedule.
Content Distribution
We post on social distribute via your email or txt messaging platform. Not only do we distribute but we make sure to schedule each communication at the best time to elicit the desired action.
Benefits of Content Calendar Management
Consistency
Our service ensures that your content is posted consistently, which is crucial for maintaining an active online presence and engaging your audience regularly.
Strategic Planning
We can create a well-thought-out content calendar that aligns with your marketing goals and promotions, allowing for strategic planning and timely execution.
On Brand Messaging
Our calendar managements service helps keep your topics on brand as well as helping the content team stay on brand too. Keep your communications consistently on brand.
Content Quality
Having us oversee content creation and scheduling ensures that your posts are of high quality and align with your brand's voice and messaging.
Adaptation to Trends
A dedicated team can stay up-to-date with industry trends and social media algorithms, adjusting your content strategy accordingly to maximize reach and impact.
Time Efficiency
Because of our teams experience we can achieve more in a shorter period of time. We align content and design teams generating better results with less effort saving you time and money.
Why Spark Should Manage Content Calendar
Experienced Team
Benefiting from our experience collaborating with a range of clients across various sectors, our team utilize their knowledge and understanding provide you with more ROI. We have expert calendar managers that are not only aware of timing, branding but know what good social posts look like and how to get top engagement.
Purpose Built Tools
Our Team has access to advanced tools and technologies that would not be affordable for a single company to purchase or build that helps in the process of scheduling, creating and posting communications. These tools also give us great analytics and use AI to provide insights like best time to post for your audience or what time of day they engage with content best.
Cost Effectiveness
We have the resources that specialize in each area. By having exposure to other specialized areas the whole team learns how top performance works. We also use tools proven to save time and provide better results. Having an in house team for this would require trainings, tool selection and a ramp up period, all costly endeavors.
Previous Performance
Our agency has a history of creating successful social campaigns for various clients & Industries. We have helped them reach their marketing goals, such as more awareness, traffic, leads, and sales. Some examples are: An entertainment network got over 200% growth in engagement by scheduling posts at the right time. An optimized schedule of content linked to blog posts, emails adn texts has increased a retailers foot traffic by 56% and upped their average basket by 78%. A fashion brand has increased sales by 20% by having more engaging video content.
Frequently Asked Questions
Most frequent questions and answers
What is a content calendar, and why is it important for my business?
A content calendar is a scheduling tool that helps plan and organize your content marketing efforts. It’s essential for maintaining consistency, staying organized, and ensuring your content aligns with your marketing goals and audience needs.
What services does your content calendar management service offer?
We offer comprehensive content calendar services, including content planning, ideation, coordination with your content or design team to get the best content generated for each communications, scheduling, and analytics tracking. We tailor our services to your specific needs.
Can you manage content for multiple platforms (e.g., social media, blogs, email)?
Yes, we can. We have a number of Yes, we can. Our services cover various content platforms, including social media, blogs, email marketing, and more. We create a unified content strategy that ensures consistency across channels packages to fit every need. Our different service packages cover various content platforms, including social media, blogs, email marketing, and more. We create a unified content strategy that ensures consistency across channels.
How do you ensure the content aligns with our brand and voice?
We take time to understand your brand’s unique voice, values, and messaging guidelines. Our team coordinates with content creators and strategists to ensure the content provided adheres to these guidelines to maintain brand consistency. Our content calendar team is one more filter to ensure all your communications are perfectly on brand.
What type of businesses do you work with?
We work with businesses of all sizes and industries. Our approach is adaptable, and we customize our services to meet the specific needs of each client.
How often will we receive content calendars and updates?
Content calendars are typically provided in advance, often on a monthly basis. That being said we work on a weekly basis to make sure the schedule is full and content is scheduled ahead of time. Larger accounts need daily managements and adjustments to move at the speed of your business.
Can we provide input and make changes to the content calendar?
Yes, we encourage collaboration and welcome your input. You can review and provide feedback on content ideas and schedules, and we’ll work together to make adjustments as needed.
What is your approach to calendar analytics and reporting?
We use analytics tools to track content performance, including engagement metrics, website traffic, and conversion rates. We provide regular reports and insights to help you understand how your content is performing and make data-driven decisions to increase engagement and other marketing goals.
| Service Tiers | Advanced, Basic, Premium, Standard |
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